Note: The firm has agreed to recall this product. A remedy is now available for this product. 9/25/2025.
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Mad Rabbit “RELIEVE” Lidocaine Numbing Cream – Immediate Container -
Mad Rabbit “RELIEVE” Lidocaine Numbing Cream – Outer Packaging
The numbing creams contain more than 5 milligrams of lidocaine and do not come in child-resistant packaging, in violation of the Poison Prevention Packaging Act, posing a deadly risk of poisoning to young children.
CPSC urges consumers to immediately secure the numbing creams out of sight and reach of children and dispose of them.
Product Safety Warning Details
WASHINGTON, D.C. – The U.S. Consumer Product Safety Commission (CPSC) is warning consumers to immediately stop using Mad Rabbit’s “RELIEVE” Lidocaine Numbing Cream. The numbing creams contain more than 5 milligrams of lidocaine and do not come in child-resistant packaging, in violation of the Poison Prevention Packaging Act, posing a deadly risk of poisoning to young children.
CPSC issued a Notice of Violation to the seller, Mad Rabbit, of Chagrin Falls, Ohio. Mad Rabbit has not agreed to recall these numbing creams or offer a remedy to consumers.
The numbing creams are sold online at madrabbit.com for about $26. The numbing cream comes in a short wide-mouthed white container with black lettering and “RELIEVE” in large type and the company’s logo and “Mad Rabbit”, “Numbing Cream” and “Menthol” in smaller type.
CPSC is aware the firm may have also sold the “RELIEVE” numbing cream as part of its “Everything Tattoo Kit” for a total cost of $125.
These products were manufactured in the United States.
CPSC urges consumers to immediately secure the numbing creams out of sight and reach of children and dispose of them.
Mad Rabbit, of Chagrin Falls, Ohio
Note: Individual Commissioners may have statements related to this topic. Please visit www.cpsc.gov/commissioners to search for statements related to this or other topics.
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The U.S. Consumer Product Safety Commission (CPSC) is charged with protecting the public from unreasonable risk of injury associated with the use of thousands of types of consumer products. Deaths, injuries, and property damage from consumer product-related incidents cost the nation more than $1 trillion annually. Since the CPSC was established more than 50 years ago, it has worked to ensure the safety of consumer products, which has contributed to a decline in injuries associated with these products.
Federal law prohibits any person from selling products subject to a Commission ordered recall or a voluntary recall undertaken in consultation with the CPSC.
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