NOTE: The consumer contact information has been updated.
The hair dryer and power cord can overheat and catch on fire, posing fire, burn and electrical shock hazards.
This recall involves the Allure and Allure Pro 2200W ionic ceramic hair dryers. The hand-held hair dryers are black or white and include a concentrator nozzle. The hair dryers were sold separately or as part of various hair care kits that included hair treatment products, a flat iron or a diffuser. Many of the units have a label located underneath the back of the unit bearing the following SKU numbers: XTV010001, XTV010001N, XTV010002, or XTV010002N. All units have “xtava” imprinted on the blower end of the hair dryer.
Consumers should immediately stop using the hair dryers and contact Xtava to receive a free replacement hair dryer.
The firm has received 193 reports of the hair dryers or power cords overheating, melting, exploding or catching fire, including 18 reports of burns and two reports of a minor electrical shock. Four of the reported burn incidents resulted in a blister to the hand, wrist or finger. One consumer reported a severe burn.
Xtava LLC, of New York
This recall was conducted, voluntarily by the company, under CPSC’s Fast Track Recall process. Fast Track recalls are initiated by firms, who commit to work with CPSC to quickly announce the recall and remedy to protect consumers.
The U.S. Consumer Product Safety Commission (CPSC) is charged with protecting the public from unreasonable risk of injury or death associated with the use of thousands of types of consumer products. Deaths, injuries, and property damage from consumer product-related incidents cost the nation more than $1 trillion annually. CPSC's work to ensure the safety of consumer products has contributed to a decline in the rate of injuries associated with consumer products over the past 50 years.
Federal law prohibits any person from selling products subject to a Commission ordered recall or a voluntary recall undertaken in consultation with the CPSC.