Rhino Toys Inc. Recalls Bead Toy Due to Choking Hazard

FOR IMMEDIATE RELEASE
June 10, 2010
Release #10-260
Firm's Recall Hotline: (877) 887-4433
CPSC Recall Hotline: (800) 638-2772
CPSC Media Contact: (301) 504-7908

Rhino Toys Inc. Recalls Bead Toy Due to Choking Hazard

WASHINGTON, D.C. - The U.S. Consumer Product Safety Commission, in cooperation with the firm named below, today announced a voluntary recall of the following consumer product. Consumers should stop using recalled products immediately unless otherwise instructed. It is illegal to resell or attempt to resell a recalled consumer product.

Name of Product: Beado handheld bead play toys

Units: About 5,500

Importer: Rhino Toys Inc., of Santa Cruz, Calif.

Hazard: The toys' plastic wires can detach from the hubs due to insufficient adhesive, allowing the beads to slide off. The loose beads pose a choking hazard to young children.

Incidents/Injuries: None reported.

Description: This recall involves the Beado hand-held beaded play toy with model number 1501 and date code 02910 04323A. The product measures six inches in diameter and is composed of four blue plastic "hubs", six white plastic "wires" and twelve multi-colored beads that slide along the wires. The model number and date code are printed on the bottom of the packaging and the date code is also inside of the blue hubs (see picture below). Beados that have a date code different than 02910 or have a date code of 02910 and an inspection sticker on the bottom of the packaging and a black mark by the date code inside the blue hub (see picture below) are not included in this recall.

Sold at: Specialty toy and juvenile retailers from March 2010 through May 2010 for about $12.

Manufactured in: China

Remedy: Consumers should immediately stop using this recalled toy and return it to the store where it was purchased to receive a full refund or a replacement Beado hand-held beaded toy.

Consumer Contact: For additional information, please contact Rhino Toys toll free at (877) 887-4433 between 9 a.m. and 3 p.m. PT Monday through Friday, or visit the firm's website at www.rhinotoys.com

Picture of recalled bead play toydate code on the toydate code on the toy