Note: Reebook has agreed to a settlement resulting from this recall. Also note change in phone number.

Reebok Recalls Bracelet Linked to Child's Lead Poisoning Death

The recall involves an 8-inch long metal bracelet with a heart-shaped charm.


Firm's Contact Number: (888) 225 2353

March 23, 2006


Release # 06-119

WASHINGTON, D.C. - The U.S. Consumer Product Safety Commission, in cooperation with the firm named below, today announced a voluntary recall of the following consumer product. Consumers should stop using recalled products immediately unless otherwise instructed. It is illegal to resell or attempt to resell a recalled consumer product.


Name of Product: Reebok Heart-Shaped Charm Bracelets

Units: About 300,000

Importer: Reebok International Ltd., of Canton, Mass.

Hazard: The recalled jewelry contains high levels of lead, posing a risk of lead poisoning and adverse health effects to young children.

Incidents/Injuries: Reebok has received a report of a death caused by lead poisoning of a 4-year-old child from Minneapolis, Minn. The child reportedly swallowed a piece from one of these bracelets.

Description: The recall involves an 8-inch long metal bracelet with a heart-shaped charm. The name "Reebok" is engraved on the one side of the charm. The charm bracelet was provided as a free gift with the purchase of various styles of children's footwear.

Sold at: Major shoe stores nationwide from May 2004 through March 2006. The manufacturer's retail price of the shoes ranged between $33 and $50.

Manufactured in: China

Remedy: Consumers should immediately take the charm bracelets away from children and dispose of the entire bracelet.

Consumer Contact: For additional information, contact Reebok at (888) 225 2353 between 8 a.m. and 5 p.m. ET Monday through Friday, or visit Reebok's Web site at


Picture of Recalled Bracelet

 Picture of Recalled Bracelet

Picture of Recalled Bracelet